PURE COLOUR Activator 0 950ml Wax Pot Inserts Available in a 1L pump

Available in a 1L pump bottle for salons and 300ml pump bottle that’s great for retail

Using a specific shampoo is particularly important to give the right nourishment without weighing the hair down

Protects hair against further damage caused by environmental aggressors

Assorted colours

Providing ultra-close

PURE COLOUR Activator 0 950ml Wax Pot Inserts Available in a 1L pumpARGAN OIL INFUSED Evoke Activators come in 3 strengths and are infused with Argan Oil to add additional anti oxidants and provide extra protection for the hair. It is recommended that only Pure Activators are used with Pure Evoke Demi Colour as this will guarantee optimum results. Activator 0 Can be used when toning lightened hair to reduce risk of breaking base and or to achieve soft tonal reflects. Recommended to be used with Instant Tones.